When San Diego Aircraft
Sales brokers an aircraft, multiple tools are used to promote sales including
National and International Publications such as Controller, Trade-A-Plane,
Barnstormers, Etc. and other media sources as well as online services
including Controller.com, Trade-A-Plane.com. In addition, each aircraft is also
listed here on our professionally maintained website.
FAITHFULLY SERVING
THE AVIATION COMMUNITY FOR OVER 50 YEARS!
THIS IS THE TYPE OF EXPOSURE AND PROFESSIONAL MARKETING THAT
IS JUST UNATTAINABLE BY PRIVATE SELLERS.
YOUR AIRCRAFT IS PUT RIGHT IN FRONT OF THOSE WHO ARE SEARCHING
FOR PLANES OF THAT CATEGORY!!!!
ANSWERS TO
FREQUENTLY ASKED QUESTIONS ABOUT USING A BROKER:
"Why
not run some ads and sell it myself?"
Though expensive and time consuming, placing the
advertising is the EASY PART. Most
sellers are unprepared for the hundreds of telephone calls, e-mails and faxes
necessary to sell an aircraft.
Few owners have a realistic view of their
aircraft's true market value, relative to the ever changing competition at any
point in time. This price guidance is essential in determining whether or not
an offer is acceptable and in making the sale versus constantly missing by a
narrow margin.
Over 95% of retail aircraft that trade hands in America today trade in and thru professionals. It makes sense to have a professional
on board from the beginning instead of wasting valuable time and money going
down a unproductive path.
FEW OWNERS ARE
PREPARED TO ACCEPT TRADE-IN AIRCRAFT. Most dealers and some
brokers can facilitate the transaction by accepting a trade. If trade
difference is too low to allow taking the trade aircraft into inventory, the
broker probably has a list of buyers who can move quickly at a workable price.
An experienced broker knows the difference
between “buyers” and the perennial "tire-kickers". While we will
treat all potential buyers with respect, we will insure that the prospective
buyer is qualified properly before any demonstration flights are scheduled in
your aircraft.
Your exclusive broker will work with other
dealers, brokers and acquisition agents.
Brokering aircraft involves a different focus and
a different set of skills than selling new aircraft. One example is the
different attitude toward demonstration flights. The experienced broker works
hard to limit the expense, disruption, and wear and tear of unnecessary
demonstration flights on the seller's aircraft.
"Why
not choose the broker who offers the lowest commission rate?"
It is only natural to try to control costs.
However, the focus should be on the broker who will NOT JUST TAKE A
FEW PHOTOS, BUT MANAGE THE ENTIRE PROJECT FROM START TO FINISH!!!!! SDAS IS A
FULL SERVICE CONSULTATION FIRM COMMITTED TO PRELIMINARY CONSULTATION, FULL
SERVICE CLEAN-UP AND DETAIL SERVICES AND TOP NOTCH PHOTO SERVICES TO ENHANCE
YOUR AIRCRAFTS MARKETING APPEAL. A full service project manager
will maximize your aircraft’s value in a timely fashion.
If an exclusive broker's commission rate is too
low, he will skimp on advertising and other services. Worse, few brokers
advertise aircraft they have signed up at unrealistically low commissions.
They then direct the buyers to other non-exclusive aircraft for more profit or
higher commissions. The exclusive broker needs to be fairly compensated to
perform the full array of responsibilities involved to properly market and
ultimately sell your aircraft.
"Why
not choose the broker who thinks my aircraft is worth the most?"
The exclusive broker who "highballs"
the value of your aircraft does you a grave disservice. Unfortunately, some do
just that, in order to get exclusive listings. They will either give a sad
story later about the declining market, or your aircraft will languish while
others sell.
Price guidance in an ever-changing market is an
important part of what the commission buys. We will ensure your aircraft is
priced right to maximize your return, while ensuring it is realistically priced
to sell in the current market.
